Amazon Whisperer

• Describe the revenue drivers you currently include in your business concept for this class. Revenue drivers are the different ways you make money. 

Current revenue drivers would be customized and short-run t-shirts, dress shirts and jackets for men.

• Describe what kind of product offering you believe should be next. What's the next thing your customers want?

Next we need to move into the same short run and customized type clothing for women.

• Describe how this "next" thing will enhance your existing product/service offering. Does it improve the user experience, does it increase customer switching costs, does it foster customer loyalty, etc.?

It widens the customer base.

• Go to Amazon and try to find a product that is similar to the one you want to offer next. Describe the product. Include a picture of the product.

I could not find something that was exactly like what we are offering, since we are concentrating in more professional clothing. Etsy would be a more appropriate venue for our line. Nonetheless, I am showing a pair of Zara capris because Zara is known for its short run clothing. 

• What are the customer reviews for the product? What, exactly, do customers not like about the product? What do they like about it?

The product has a five star review from one customer. They said they love the material,  fit and design.

• Describe what design/usability changes you'd make to the product. 

I would like to have the same edge as Zara clothing, except in business style clothing.

• Describe why you think this product would make a good addition to your current product/service offering.

This would be a good addition because women love clothes. Also, I know many women who struggle finding clothing that fits their bodies since it seems all women’s clothing is made for one body type only.